Super Bowl Advertisers Go After 'Second Screens'
(Newsfactor.com) Call it the 'second-screen' Super Bowl. About two-thirds of smartphone and tablet owners use their gadgets to do things like text or post on Twitter while watching TV, according to research firm Nielsen. So, for Sunday's game, companies from Coke to
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updated 14153 (NewsFactor Network), inserted 15, updated 0, at 2012-06-01 15:28:35